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This site insurancepartners.kiwi.nz states the following, "If you were sick or injured and couldnt work, what would happen to your income or your business cashflow? In your working life, theres an 18 chance your income will stop for 6 months or more because of illness or injury." We noticed that the website also said " We are Insurance Brokers who offer full Medical, Health and Disability planning for people and businesses." It also stated " We create your ideal plan based on. The income you and your family need to support your lifestyle, or. Are you certain you have the cover you need? Think ACC has you covered?." The header had insurance online as the highest ranking keyword. It was followed by new zealand, income protection, and medical insurance which isn't as ranked as highly as insurance online. The next words the site used was trauma cover. permanent disability cover was also included but might not be viewed by web engines.